Blog resources are everywhere and the Genius Blogger’s Toolkit is one of the most promoted and visible. Is it worth it? I’m giving a brutally honest review.

What Is the Genius Blogger’s Toolkit?

The toolkit is a collection of resources to help bloggers accomplish goals in various areas: monetizing, creating products, productivity, building newsletter lists, and other areas related to blogging.

Why all the hype? It’s nearly 100 items (books, courses, guides, checklists, etc.) “worth” nearly $6,000. BUT I really believe the value is only what it does to move you forward to your goals. 

Another reason people overuse countdown timers and exclamation points during the week of the Genius Blogger’s Toolkit offering is that we get a commission if we sell it. This post contains an affiliate link to the Genius Blogger’s Toolkit which I purchased myself.

If you click on my link, I will receive a commission.

The sale ends on October 9, 2017, however, if you want to get my analysis of future toolkits, I’ll be evaluating each one on it’s own merit. Get on the list (and get the goodies in the library).

Do I Think the Genius Blogger’s Toolkit is Worth It?

Overall, the answer is yes, I do believe it’s worth it this year. Most of the resources aren’t just opt-in or content upgrade fodder. I recommend looking at your goals, looking through the offerings, and making a decision.

There are some underwhelming additions to the kit (obvious opt-in level content), but there are gems. See the summary below with what I’m using myself or recommending to clients (so far).

To get a breakdown of what I think of each resource I’ve taken, I’m keeping a list of all Genius Blogger Resources here. You don’t even have to enter your email address! 🙂

What I’ll Use Personally or Recommend to Clients

In my Genius Blogger’s Toolkit resource tracking sheet I have a running list of what I’m going to be keeping and using myself or with clients. I’m sharing quick videos to help you decide if they’re right for you:

• overview of the 2017 toolkit + the stand-out gem
• valuable resources in the content section (one is very surprising)
• my recommendations in the monetize section 
• thoughts on the resources in product creation and beyond blogging

So far these are the stand-outs:

• Activate (Ruth Soukup) Conference Videos – If you’re hanging out with me in the newsletter, you know the ridiculousness I tried to make happen just to attend this. I didn’t get to, so you can be darn skippy I’m going to watch these videos.
• Sales Page Success – Cheese and crackers, y’all! This is worth SO MUCH MORE than she charges. I’m using this myself, with clients, and will recommend it to anyone launching a product OR promoting primary affiliate partners.
• Side Hustle Blueprint – It’s refreshing to see her walk us through the process of writing, promotion, AND ongoing marketing to ensure revenue keeps coming in from our books. I’ll definitely refer clients to this (and I’ll be using it myself).
• Small Blog, Big Income – I wouldn’t say there’s NEW information, but how she presents it (examples + commentary) is effective and actionable.
• Blog Traffic Bootcamp – I recommend her traffic product and this is just a taste of it. I say it’s good because beginning bloggers will learn the power of their data.
• The Effective Writer Framework – I tasked myself after watching all these videos (you need to download them so if you have slow Internet, I’m so sorry).

• Make Your Content New Again – I recommend an electronic tracking using her method, but her step-by-step process is easy to follow and will be impactful.
• 1200 Blog Post Ideas – I forced myself to go through this – I didn’t have high hopes. But I will recommend it at editorial calendar time and for sponsored post ideas. Don’t skip any – I actually got quite a few ideas.
• Closing Strong – I use something similar now and will recommend it to EVERY client who pitches outside of networks.
• Pinteresting Strategies – I’m intrigued, not convinced. I’ll direct clients to it who have a Pinterest focus or are underwhelmed with performance using schedulers.
• Core Affiliate Strategy Guide – This is a step-by-step take on setting up affiliate earnings with email and I know at least 6 clients right now who could benefit.
• Start Your Podcast – My mastermind buddies just told me they’d love to see me (hear me?) create my own podcast. I’ll be using this and sending clients over, too.

My Gift to You

If you want it, click on this link, grab your receipt (a screenshot is fine), and send it to me. I’ll send you one of your choice:

A: Pitching Perfection – level-up your sponsored content game OR

B: Identity – deep dive into your audience to position content and earn OR

C: Content Traffic Strategy – I’ll send you powerful content expansion ideas tailored to you and your blog. Here’s what this strategy did for one client (who is now pushing 100k PVs a month just a few months later).

Remember: it’s more than just page views – that increase means income for Katie’s family, financial breathing room, and Disney trips!

Who Should / Should Not Get the Toolkit

Before you buy… I’m not the type of person to scream at you and say, “This tool is for everyone!!!!!!” {insert barf emoji}

This is for you if: you’re launching a product, have stagnant page views, need a step-by-step affiliate email promotion plan (I really like the one in the kit), or are monetizing your site. These are areas covered in depth. If you have questions about any of the resources offered in the kit, ask me about them or review my toolkit resource breakdown.

This is NOT for you if: you can’t keep your head above water right now. If you don’t have your goals identified, that’s where I would focus. Get some clarity in your blogging goals before taking on anything.

I’ll help you do that for free with a call.

What I Like (and Don’t Like) About the Toolkit

What I Don’t Like: There are varying degrees of quality. There is one resource that I read the ENTIRE thing and didn’t know what the heck the reason was for doing it! #ugh

Additionally, there are many of one thing and not enough of another (Pinterest, for example, has 7 resources and YouTube has 1). I’d like to see a more rounded offering.

What I Do Like: I value the workbook they put together and will say, without a doubt: if you go through this workbook, you’ll have a goal plan develop before your eyes.

Everything is organized well. Another thing I think is valuable is the workbook index – I’m using it to determine which resources I should focus on first.

What About You – Will You Get the Genius Blogger’s Toolkit?

I’ll offer you the same thing I’ve offered my newsletter subscribers: if you aren’t sure, ask me. Email me or write out a comment below – I pull no punches because I work hard for my blogging income and know you do, too.

If you want the toolkit, get it here and email me with what you’d like as a thank you for purchasing through my link.